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Google Penguin 4 Update – Things that You Should Know About This

Google introduced the Penguin Update to better catch those sites which are deemed to be spamming the search results, especially those doing so through buying links or by getting them through the link networks made primarily to boost the Google rankings. When a new Penguin Update is released, sites that have taken action to get rid of the bad links or to eliminate the spam may have rankings. The new sites not just previously caught might become trapped in Penguin. The false positive sites which were caught by mistake, can escape.

Penguin 4 was announced and such can be an excellent thing for the legitimate SEO companies. Know that the algorithm of such devalues the links rather than punish the sites. Penguin is baked in Google’s core algorithm and this updates real time. The feasibility of the negative SEO is being reduced too. Know that the new Penguin is also more granular. The new updated pushes the SEO much closer to real marketing. Such is really a relief for the sites which waited more than 2 years.

When your site got affected by the Penguin, the whole site may have been demoted in the search and there was also no clear explanation about how to be able to recover from such. Because of the strictness of the Penguin, mixed with the misinformation which surrounds the algorithm, which created a negative environment and such a antagonistic relationship with Google and the owners of the business.

Know that Google will be able to prevent spam from having the results manipulated but now the site owners will not have to live in fear of a crippling penalty in Google, with questionable recovery. Those manual actions may still be there but they are now made by the people who have a lot better when it comes to knowing the intent behind such links. The manual penalties are actually a lot easier to know in the recovery as well as the application.

Through the Google Penguin 4 update, there is that real time updating. Through such kind of data, the Penguin is actually refreshed real time and for this reason, the changes are going to be seen in a much faster way. This typically takes effect shortly after recrawling and reindexing a page. Due to the move to Penguin 4, Google can evaluate the links more quickly.

What this means is that there are no more Penguin refreshes or no updates to recover. In fact, Google stated in their announcement that they will not comment on refreshes in the future. This is really great news and it must relieve more of the fear, uncertainly and misinformation surrounding Penguin. No more refreshes for the site owners due to the update made in the Penguin 4.

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